Petelinka was named a winner of “The Best Brand” category at the Healthy Nutrition award ceremony held in Moscow on 23 February.
Petelinka received top honors in recognition of its high product quality and safety. The award also serves to prove Cherkizovo Group’s commitment to promoting healthy nutrition.
“Healthy lifestyle and eating, in particular, have become a noticeable social trend. Cherkizovo Group supports it in every possible way and intends to continue expanding the dedicated food range. In addition to a wide assortment of chilled poultry, Petelinka portfolio includes a special Healthy Eating brand,” commented Anastasia Mikhailova, Head of Government and Public Relations at Cherkizovo Group.
This is the sixth time that Moscow hosts the Healthy Nutrition contest. The event seeks to draw public attention to health and, especially, healthy diet issues. Award winners are the companies that made a significant contribution to encouraging and promoting good eating habits among consumers.
Petelinka is the most recognizable poultry brand in Russia. Its products are free from any food additives or preservatives, and sourced from chickens raised on in-house produced feeds. Cherkizovo Group ensures full control of product quality and freshness throughout the production cycle.